2024 Iowa Better Newspaper Contests

Best Advertising Idea For a Community Promotion or Event ( Class II) Back

  • Place Name: Second Place
    Contestant Name: Rock Rapids - Lyon County Reporter
    Entry Title: Heritage Days Fundraiser
    Entry Credit: Angelia Washburn
    Judge Comment: I love the muted use of colors aside from the tacos and pie. Everyone's eyes went straight to the food because of it and then asked themselves, wait how do I get some of that deliciousness? You had a lot of text to have to get into the ad but I liked the use of different fonts, faces and sizes to make it still easy and interesting to read.
  • Place Name: Third Place
    Contestant Name: Ackley - Ackley World Journal
    Entry Title: Ackley Chamber of Commerce
    Entry Credit: Brent Lennard
    Judge Comment: What a fun, bright, happy ad. I like how the focus is on the activities the chamber has brought to the community. As you make your way through the ad you get to learn a little more about what they provide and then finally how to join. The hierarchy is on point considering the event it is advertising is basically private for members, yet they want everyone to see what they bring and encourage others to join them. I believe the design of the ad does just that.